digitalF5 is an extension of a philosophy that expands itself across the length and breadth of consumer marketing. The philosophy of “Refresh”.

We believe, that the magic of digital media manifests itself through its inherent property of interactivity. Interactivity, that powers brands to communicate, engage and interact with their consumers. Interactivity, that throws in a refreshed perspective to standard brand interaction.

All we do is blend brand orientation to the right understanding of the media and enable delivery of a brand’s objective.

Through the spectrum of our services we power brands to reach out to its consumers and become a part of their lives by being exactly where they are being looked out for, by indulging in engaging conversions and by simplifying their lives wherever need be.

Based in Mumbai, digitalF5 is a company that optimizes digital strategies for brands across categories across boundaries.

As evangelists of digital marketing, digitalf5 was formed with the objective of refreshing brands with the power of interactivity. So be it on the Web, Mobile or Social media, through Applications, Videos or Advanced insight management tools, digitalF5 enables delivery of brand objective.

Co Founder Profiles

Barin Mukherjee Having marketed brands like Mahindra Scorpio, The Times of India, Hungama.com and Bollywoodhungama.com and Kinetic Scooters, Barin comes with a rich exposure in brand marketing. A true believer in digital media, Barin believes in its power to refresh brand interaction with consumers and prospects alike. The power to strike conversations. Therefore, making it more relevant and accessible. A musician and an aspiring filmmaker, Barin loves to watch the sun come up on the misty sea line.

Ravi Dubey Was heading the Online Marketing team at Hungama. He has 8 years of work experience in online marketing. He has worked with companies like Web18 & Indigo Consulting. His last stint was with Hungama where he built Hungama.com online marketing campaigns and has managed few top brands on social platform.Ravi loves a walk by the race course just to see if the turf is ready for his horse..

As digital marketers, we believe the word "Search" is inconsequential from a consumer perspective. What's important, is the understanding of the right "Intent". Therefore Intent Marketing.

Through this service module, we ensure that your brand, features against the right consumer intent, every time. Depending on your brand priority, we help you costomise your brand's presence both from a strategic as well as a campaign led program.

Like in offline marketing, whats critical in the digital marketing domain as well is the understanding of consumer behavior. Here since the consumer is online, we mine for insights from usage patterns of the various brand destinations (starting from the website to other supporting destinations) which help marketers understand their consumer’s needs much better and therefore market accordingly.

We answer simple marketing questions like Where are people coming to my site from? What are they doing on my site? What is it that interests them? How much time are they spending? What are they spending it on? What is switching them off?

Like its said that answering the simplest questions is probably the most difficult, we through the deployment of our proprietary measurement and analytic tools, help you deep dive into the “not so obvious” and therefore help answer the ever challenging question of “what can I do to make my offering better”? should be "what can YOU do to make your offering better”?

The mobile landscape in India is not only mesmerizing in terms of sheer reach but also equally diverse in terms of usage. Therefore what becomes important is to understand the usage of your brand’s TG and then devising a strategy to reach out.

However, we at digitalF5, are sensitive to the fact that though much has been said about this device being with the consumer for the better part of each day, it is a personal device and therefore any messaging which is not relevant can lead to great amount of infiltration into the user’s privacy. We therefore recommend strategies for brands to touch the consumer at relevant points in time and therefore take care of the “irritation” concerns and connect with the right content or at the relevant frame of mind.